Join Proton and help build a better internet where privacy is the default. Proton was founded in 2014 by scientists from CERN on the belief that privacy is a fundamental human right. Since then, Proton has developed the world's largest encrypted email service and expanded into VPN, Drive, Pass, and Calendar, serving millions globally. Proton is profitable, independent, and hires selectively from top applicants. The team of 700+ members across 50+ countries values impact, speed, and a light hierarchy.
The purpose of this role is to own product-led growth for Proton Mail & Calendar, focusing on building mechanisms within the product that drive activation, conversion, retention, and virality, while aligning with marketing for a unified growth strategy.
Tasks
- Own the end-to-end user funnel, including signup, onboarding, activation, free-to-paid conversion, upgrade paths, and retention, identifying friction or leverage at each stage.
- Design and ship in-product growth experiments such as onboarding flows, activation nudges, paywalls, upsell moments, referral and invite mechanics in partnership with product managers and engineers.
- Partner closely with product marketing, influencer, social, and performance marketing teams to develop cross-functional growth strategies connecting top-of-funnel acquisition with in-product activation and retention.
- Collaborate with other product teams on core Mail and Calendar features to maximize retention and LTV.
- Build and own a rigorous experimentation pipeline, including hypotheses, A/B tests, instrumentation, and clear read-outs to inform product and marketing roadmaps.
- Identify and build virality and network-effect loops (referrals, sharing, collaboration features) that drive organic growth, coordinating with marketing on external amplification.
- Define core growth metrics for the business (activation rate, conversion rate, retention/churn, LTV, referral coefficient, etc.) and be directly accountable for moving them.
- Partner with data and analytics teams to build instrumentation and dashboards to monitor and act on the funnel.
- Synthesize user research and behavioral data into product and marketing initiatives that improve the funnel, acting as the user's advocate in planning.
- Directly influence the product roadmap, treating growth as a core input for future development.
Requirements
- Proven experience owning product-led growth at a SaaS or consumer tech product, having built or scaled onboarding, activation, conversion, or retention systems from inside the product.
- Experience working cross-functionally with marketing teams (product marketing, performance, social, influencer) to align product and marketing growth efforts.
- Fluency in experimentation: designing tests, understanding statistical validity, and knowing when a result is actionable versus noise.
- Strong technical and analytical fluency, comfortable in product analytics tooling, and able to speak credibly with engineers about implementation trade-offs.
- Experience building or scaling virality and referral mechanics, ideally in a product with network effects.
- Leadership by influence, with the ability to align product, engineering, marketing, and data stakeholders outside your reporting line around a shared growth vision.
- A strong bias toward shipping and testing, matching Proton's culture of hands-on builders.
- A cost-efficient, scrappy mindset, as Proton is bootstrapped and wins through smart execution rather than big budgets.
- Comfort with ambiguity and a willingness to make bold, high-conviction calls about where the growth potential lives in the product.
Benefits
- Work that matters: millions of people trust Proton with their privacy, and the impact is measurable.
- A diverse, collaborative, and tight-knit team with members from top academic institutions and organizations.
- Access to the right hardware and software to do your best work.
- Learning and development opportunities, with real challenges and ownership from day one.
- Strong health coverage, solid retirement options, generous leave, and wellness support.
- Stock options: opportunity to be an owner of the company from day one.
- In-person collaboration in offices across Geneva, Zürich, Barcelona, London, and more.
- Lunch and snacks provided daily in offices.
- Transport support: coverage for public transport, bike allowances, or parking.
- Flexible working: set hours that work for you and your team.
Bist du Teil dieses Unternehmens?
Dieses Unternehmensprofil wurde automatisch erstellt. Wenn du für Proton AG arbeitest, kannst du das Profil jetzt beanspruchen und verifizieren – kostenlos und in wenigen Minuten.
Über uns
Das Team
The team is diverse, collaborative, and includes members from leading organizations and top academic institutions. With over 700 team members across 50+ countries, Proton values impact, speed, and a light hierarchy.